"Noir" is a French word which means “black”, accompanying
the word is an ancient Chinese Character which also means
black. Together they combine to present “Noir concept” a
fusion lifestyle which revolves its products and colors around
black. Black being a powerful color is derived by combining
all the basic and secondary colors together. It symbolizes
strength, confidence and unity, by combining it with White
it completes its duality, ala the yin and yang balance. Like
all things in life. Harmony is achieved when we strike that
balance. At Noir, the concept is to present one with that
simple, holistic and peaceful experience, through clothes
and the things to surround oneself with.